Quality v. Luxury
Posted on April 19, 2008
Filed Under General |
It’s unfortunate that the concepts of ‘classic style’ and ‘quality’ are so often thrown into the same bucket (if they are thought of at all) with ‘luxury items’ and ‘privilege’ and maybe even ‘old money’. (I think the ‘old money’ part stems from the fact that these days the idea of classic style in relation to anything is regarded as a thing from at least as far back as one’s grandfather’s time.)
The sad thing is that, to some degree at least, it’s true; it can be very hard to find things that are thoughtfully designed and well-made that aren’t priced as ‘luxury items’.
So that is something else we hope to do with Classic Style; point out things that look good and work the way they’re supposed to and that also cost what they should (as opposed to being priced at a premium simply because they aren’t junk).
That doesn’t mean that a Rolex Oyster Perpetual isn’t priced as it should be, far from it. It fills an important niche of styling, function, materials, and ’sub-text’. As does a Timex. It’s a different niche, of course, but it fills it just as perfectly.
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